How does Joyous maintain anonymity of audience members?

To maintain anonymity, Joyous disables identifying information and uses a unique person threshold of 5 minimum responses to display conversations and Dashboard results.

Conversations and data within an anonymous campaign are displayed differently to that of open campaigns. There are 4 key differences to how anonymous campaigns are displayed:

 

1. Key differences for audience members

2. Key differences to the Live Feed & Inbox

3. Key differences to the Dashboard

4. Key differences to campaign tile appearance

 


1. Key differences for audience members

There are two key differences for audience members:

  • i. Audience members names are removed from the delivery method.
  • ii. Audience members names are removed from AI facilitator responses.

       

 


2. Key differences to the Live Feed & Inbox

There are two key differences to the Live Feed and Inbox:

  • i. Visibility of identifying information.
    • Audience member names are replaced with 'Anonymous' in conversation headers and notification dropdown.
    • The attribute dropdown in conversation headers is disabled.
    • Audience avatar initials are replaced with generic icons.

       
  • ii. Filter availability & results.
    • Person filters are disabled for anonymous campaigns. Applying a person's name to the filter bar will only return conversations from that person for open campaigns they have responded to. 

    • Conversation, Campaign, Sentiment, and Attribute filters are enabled for anonymous campaigns. However, you will only see results if the combination of applied filters returns conversations from 5 or more unique people.
      • e.g. If you apply 'Dallas' and 'Female' filters and there are 5 or more unique females that work in Dallas, you will see anonymised conversations from those people.



      • If you apply 'Dallas' and 'Operations' filters and there are only 4 people that work in Operations in Dallas, you will not see any results.




3. Key differences to the Dashboard

  • i. Overview tab:
    • When an attribute value such as 'West' (Region) contains fewer than 5 unique scores, the average score breakdown will display a lock symbol.

    • If a campaign, question, or combination of filters contains conversations or data points from less than 5 unique people, no results will be shown.

  • ii. Themes tab:
    • When a sub-theme contains fewer than 5 unique phrases, it will be replaced with an anonymous campaign banner.

    • If a campaign or combination of filters contains conversations from less than 5 unique people, no themes will be shown.



  • iii. Heatmap tab:
    • When an attribute value such as 'Store 3' contains fewer than 5 unique scores, the average score will be replaced with a lock symbol.

    • When a Heatmap is exported, any attribute values with fewer than 5 unique scores will be replaced with 'Anonymized' in the spreadsheet.



    • If a campaign or combination of filters contains conversations from less than 5 unique people, no Heatmap data will be shown.



4. Key differences to campaign tile appearance

Anonymous campaigns are visually represented by a shield symbol. You will find this symbol within campaign tiles on:

  • The Dashboard timeline

  • Campaign Calendar

  • Planning Board